Features

Everything Hale does, in detail.

Six areas of scope. Nothing outside them. Hale is a workbench for one workflow — industrial CRE acquisitions — done well.

Multi-source, on your schedule

Listing ingestion

Web scraping for LoopNet-style listing pages — HTML or JavaScript-rendered, doesn't matter.
Email forwarding: send broker emails to a Hale-hosted address and they become listings automatically.
PDF upload: drop a brochure into the app; Hale extracts structured fields from the raw PDF text.
RSS feeds from market platforms that publish them.
Manual entry for the one-off listing that doesn't fit anywhere else.
Each source runs on its own schedule — hourly, daily, weekly, or manual-trigger-only.

Claude reads. You verify.

Extracts address, size, clear height, dock counts, year built, zoning, asking price, cap rate, broker contact.
Confidence score (0–100%) on every extraction, visible on the property card.
Never fabricates — missing fields stay null, not guessed.
Re-extraction preserves human edits. If your analyst corrected a typo, the next run won't undo it.
Raw source text archived alongside the structured row, so you can always cross-check.
Cost-capped per tenant per day: a bug can't burn $200 overnight.

Your buy box, your math

Define named search criteria: location, size range, price ceiling, clear-height floor, required features.
Assign relative weights to every factor — editable anytime, no deploy required.
0–100 score per property per criteria, with a transparent per-factor breakdown.
Missing factors are re-weighted across what IS scoreable. No silent zero-fills.
Ranked list per criteria. Sort, filter, export. Save as a watchlist.
Multiple criteria sets per tenant — e.g., one for Upstate SC industrial, one for Atlanta flex.

Deal stages without a separate tool

Organize properties by stage: 'Deep review', 'Waiting on financials', 'Offer submitted', whatever fits your workflow.
Bulk-add scored properties from the ranked list.
Per-property notes with author + timestamp.
CSV export per watchlist for partner calls and deal memos.

AI drafts, you send

Click "Draft Email" on any property. Pick a tone: professional, direct, warm, follow-up.
Claude writes a short, property-specific first draft referencing address, size, and key features.
Every draft is editable. Regenerate with a different tone if the first pass doesn't land.
Copy the subject + body with one click. Send from your own email client. Hale never sends on your behalf.
Mark Sent to log the outreach; next draft to the same broker knows you've already reached out.
Per-tenant AI daily cost cap means no runaway drafting bills.

The boring, important parts

Role-based access: admin, analyst, viewer. Analysts can edit; viewers can only read.
Tenant isolation. Your data never mixes with another firm's.
Immutable AI call log. Every Claude call tracked with cost, tokens, and duration — exportable as CSV.
Rate-limited login. Failed-password throttling.
Cloudflare Origin SSL, automated daily backups, health-check endpoint monitored.

20 minutes. No slides.